If anyone had any doubts that RSS is just for geeks, he had better think again.
One sure sign that it's not just for geeks, is when the advertising corporations get their paws on it. InfoWorld puts advertisements into its RSS feeds. No problem there. But if we take a closer look, we see that they also include a web bug, a single pixel GIF that links to a URL with the hostname ad.doubleclick.net and that has an identifier tagged to it.
RSS is going mainstream. And the advertisers will not be left behind.
Posted by Doug Sauder at December 30, 2003 11:32 PM